Outbid is a digital marketing agency that employs first-hand media-buying experience to launch, manage and scale multi-channel marketing campaigns through affiliation.
Originally founded as LetsCPA in 2017, we aimed to simplify the way advertisers interact with publishers while providing additional value for both parties.
Being a small team with limited resources at that moment, we had to be extremely selective in order to successfully generate value for our partners while staying profitable ourselves. That’s how we came up with a set of processes to filter things in all aspects of our business, focusing on what drives growth and removing what absorbs resources with no outcome.
Despite all the changes and transformations we've gone through since then, that simple idea evolved to be a part of our culture today.